Meet our Eco-Leaders
Atreyi Basu – Captain of the ship – Founder and Business Head
MyVerduraCare.com, our digital platform is Atreyi’s baby. It all started when she got tired of looking for one single trustworthy platform for the kind of products she loves and adores. Products that are consciously made and hold a deeper value behind it.
Staying abroad for more than a decade and travelling around the world, meeting new people, and experiencing new cultures she realized that though every culture is unique in its own way, humanity is linked with the same aspirations and goals. Thus, it was the birth of our digital platform aiming to bring the world closer together through a wonderful array of products which are environment friendly, handmade, premium and with a human value attached to it. The first step to it started from her motherland, India, and Made in India products. No matter, which part of the world you are, through MyVerduraCare.com you can have a quick access to all these products.
Atreyi is a Sociology major with MBA in marketing and a MCIM with Chartered Institute of Marketing, UK. She is also a member of American Marketing Association. She has spent more than 15 years of professional career working for reputed brands around the world managing various aspects of marketing and communications. She thinks marketing is all about your creativity linked to your understanding of what your customers need and providing them with that in a way which they will love, cherish and love to have again.
Pulak Majumdar – Our everyday boss – Director and Head of Operations
He is our everyday boss and the person we look up to for our smooth functioning of operation on ground. Pulak has a wealth of experience working in the corporate world of which 22 years have been with Unilever managing production of some prestigious brands. He is a mechanical engineer who is a great cook and loves his environment friendly products.
Our Advisory Board
Our advisory board comes with a wealth of knowledge, education and experience ranging from finance, strategy, insurance, marketing, and production. A diverse team with a combined global industry experience of over 70 years.